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Marketing Wine on the Internet
The Australian wine industry is experiencing a tough time as oversupply of product is creating downward pressure on prices. Large producers have had their well publicised problems, leading to merger and takeover activity. Small and medium producers...

The 7 Deadly Sins Of Marketing - #2: Anger
Here is the second in our series of articles on the well known seven deadly sins and how they apply to marketing. The second deadly sin we will cover here is Anger. Now how could anger possibly have anything to do with marketing. Believe it or...

 
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20 Power Marketing Tips

20 Power Marketing™ Tips

Use these powerful yet simple tips from the national best-seller, "Secrets of Power Marketing: Promote Brand You" - the first guide to personal marketing for non-marketers.

Create and grant an annual award.
Send hand written congratulations and thank you notes.
Send greeting cards for some occasion other than Christmas.
Send postcards when you travel and even when you are at home.
Give a good book to special clients. Always sign it with a positive message.
Build relationships with the media before you need them.
Associate with winners - attend awards functions.
Build and maintain a database of clients, prospects, and key influencers.
Earn certifications and win awards from your associations - and tell everyone.
Ask happy customers to write testimonial letters for you.
Recruit your suppliers as marketing agents. They work for free.
Join and be active in your chamber of commerce.
Write tips sheets


for your customers.
Write and send articles to magazines and newspapers.
Send a news release to the media every three months.
Do something crazy and newsworthy at least once a year.
Send photocopies of your news coverage to your clients.
Build and maintain an informative and interesting web site.
Sponsor a cause, event, charity or community group.
Volunteer for your association, charity or community group.

©George Torok is co-author of Secrets of Power Marketing. He delivers motivational keynotes and practical workshops for corporations and associations on communication and thinking skills. He can be reached at 905-335-1997 Register for your free monthly tips at www.Torok.com

About the Author

© George Torok is coauthor of the national bestseller, Secrets of Power Marketing - Canada's first guide to personal marketing for non-marketers. To arrange for George Torok to work with your organizations visit www.Torok.com or call 800-304-1861